I am working on my first PIM project and I am trying to get familiar with what I can do with it.
I have a situation where I need to create automated publishing of products from PIM to Ecom Groups.
I am basically synchronizing some categories from NAV as groups in PIM and I have manually created the same categories as Ecom Groups.
My customer wants to publish the products automatically from PIM Groups to EcomGroups upon Importing them from NAV.
Is there any way I can automate this using standard PIM functionalities?
My first guess would be Channels but I am not sure if it's the right approach.